The ghostwriter in the machine
Ghostwriting has always existed in the gap between what someone feels and what they can articulate. AI has just made that gap visible in a new way and given it a new texture. The discomfort isn’t irrational. But it might be pointing at something we’ve never been fully honest about in the first place.
Will AI replace editors?
Like it or not, the raw processing capabilities of AI have already revolutionized our industry—ChatGPT is a powerhouse when it comes to analyzing and polishing vast amounts of text.
Why remote work is changing everything
Remote work. WFH. Call it what you want, but it’s not just a pandemic trend or a stopgap solution anymore; it’s a cultural shift, a new normal that’s transforming how we think about work, life, and the balance between the two.
Spotting the red flags of low-effort content 🚩
Bad content. Crappy writing. They’re out there, doing businesses no favors—oh god, they’re right behind you! Here’s a handy list of what to look out for.